Should Your Custom Packaging Use Hot Foil or Metallic Ink?

Indigo rigid gift box with a gold sunburst beside patterned cartons and an unbranded perfume bottle

Choose hot foil when a defined metallic accent needs a particular reflective character; consider metallic ink when the metallic effect belongs within a larger printed pattern or background. Neither route is automatically cheaper, brighter or more durable in every construction. For custom packaging, compare actual decorated samples on the proposed material, then price the complete […]

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